Leaked photos of the device have appeared on Weibo, showing the smartphone in great detail.
The images show the handset featuring a white coating and metal on the sides, as well as a plastic back with a pattern.
It seems the Galaxy Alpha will come in two color options: a white version, in line with these leaked images, and another black model, according to recent rumors.
Specs for the Galaxy Alpha include a 4.8-inch 1280 x 720 display, an octa-core Exynos processor, a 12-megapixel camera and a 2.1-megapixel front-facing camera, 2GB of RAM, 32GB of memory and a heart rate sensor.
In addition to the leaked pictures, the source also claims that Samsung is preparing a larger 6.7-inch Galaxy Alpha variant.