Apple is studying the possibility of expanding its customer base by launching a new version of its iPhone, a smaller and cheaper one that is.
At least, that’s what Bloomberg claims, based on sources close to the matter.
The device, whose size would be reduced by one third compared to that of the iPhone 4, could cost $ 200 with no subsidies and no contract needed from carriers, the sources said.
In this way, Apple would be able to compete directly with phones using the Android software from Google, and thus slow down the rise of the latter. Android became the first operating system, before Symbian, which ended the supremacy of this software from Nokia.
Cell phone manufacturers have sold nearly 33 million devices with Android worldwide in the last quarter, against 31 million units using Symbian. Android is found mostly in cameras from Samsung Electronics, HTC and LG Electronics.