Italians from I.D.E.A. Institute presents the Sofia concept at Geneva Motor Show

Italians from I.DE.A Studio will present a four-seat sedan at the Geneva Motor Show equipped with a hybrid propulsion system.

This concept is symbolic as a continued tendency of I.D.E.A. to renovate the company, which began in 2007. According to designers from I.DE.A Studio, the SOFIA concept focuses on sportiveness and elegance.

The Italians that have drawn this car describe SOFIA’s lines as being graceful and supple, and its form is similar to that of a woman.

The lights of blocks of this concept presents a fascinating aspect and the fact that the model is designed specifically to be a hybrid it fit perfectly into the ecological trend of the Geneva Motor Show.

“We are now once present at the Geneva Motor Show with a model designed and built entirely by the I.DE.A Institute. We again confirm our design philosophy and point out that we are ready to work closely with our clients mainly in Europe, Asia and South America, “said Pietro Lardini, the CEO of the I.DE.A. Institute.

Image source: I.DE.A

We Are The World Remake for Haiti

Quincy Jones and Lionel Richie accomplished this week, a tremendous feat in the name of charitable outreach.

Therefore, the two brought together dozens of superstars from the music world to record a new version of “We Are the World” in charitable purpose.

The tune was originally recorded 25 years ago in order to raise money for hunger relief in Africa.

“All my executives and staff that are here are working for nothing,” said Randy Phillips, the CEO of AEG Live and Richie’s manager. (AEG Live underwrote much of the operational costs for the recording of the track, as did Visa.) .

“No one’s making any money. This is strictly a charitable event. We want as much as possible, if it’s 99 percent, to go to charity. That’s what we want to happen here. What we’re going to do is we’ve formed a charitable foundation called the We Are the World Foundation LLC.”

Phillips also declared : “The money will go [to the foundation] as a pit stop, and then it will be distributed. There’s a board that’s going to decide where it goes,”.

“And on that board is Quincy and [‘Crash’ director] Paul Haggis and Luis Alberto Moreno, who runs the [Inter-American] Development Bank.”

Consequently, Haggis was the one who filmed the entire recording process.

Moreover, the song title will be “We Are the World — 25 for Haiti,” which will premiere on NBC during the Opening Ceremony of the Winter Olympics on February 12.

Debut for Chevrolet Volt in California 2010

It seems that today at the Detroit Auto Show 2010 an important announcement was made by Chevrolet staff : they intend to launch Chevrolet Volt on Michigan as the second state market for the car’s limited launch.

According to manufacturer, Volt, a plug-in hybrid car will be available in certain markets because of the lack of charging modality possible in more states and also the state tax incentives.
Considering CEO Ed Whitacre, General Motors will start deliver several units to public market this year around November while in California it will be launch to certain utility companies in Michigan.

Consequently, General Motors planned to produce up to 10,000 units this year, following to produce up to 60,000 units each year.


Image source: Automotive News